Frictionless Marketing
In his book, The Road Ahead, Mr. Bill Gates, founder
of Microsoft, predicted that computers would enable "frictionless
marketing." The beautiful flier that we just created would cost
thousands of dollars to print in color and mail by US Post.
We just designed an excellent campaign that did not
cost anything for printing or postage. No friction: nothing to hold
you back! So go get a cookie, maybe two,
You done good.